|
China Mission highlights

A visit to Hong Kong's Science
Park was the first item on the Mission's agenda. This is a lakeside view of the
Park's distinctive "Golden Egg" Auditorium . Mission participants
were quite impressed with
Hong Kong's commitment to innovation and business
development.

Masked to avert infecting
patients, the group visits the ICU centre at Hong Kong's Queen
Elizabeth Hospital.

Opening ceremonies at the CMEF. The fair is the largest medical
technology exhibition in China and the whole of Asia.

Always a hub of activity at the CMEF, the Canada pavilion
was ground
zero for all the firms participating in the fair.

Some Mission participants take a much needed break on a very full day. In the
front: Christian Dube of chairman of TMTA and Vera Dube,
Vice-president of CardioMed. In the background: Leah Clark, Director
General of the Life Sciences Branch at Industry Canada and George
Michaliszyn, Director of the Life Sciences Branch.
Ukrainian
highlights

Attendees at the
Canada-Ukraine Business Summit crowd around the information table
during a break between presentations

Like many similar events, the Canada-Ukraine Business summit was an
opportunity for the host country, in this case, the Ukraine to
display and sell a wide range of traditional items produced by
crafts men and woman from the surrounding areas.
This elegant ensemble of traditional musicians entertained attendees
at the summit between breaks in the day's loaded program.
|
Latest news about TMTA
A revised page on our website,
this page aims to bring you the latest news about TMTA projects and
events.
Since our Chairman has just
recently returned from China and the Ukraine, our latest breaking
news is about both of these events: the mission to China and the
Canada_Ukraine Business Summit
For other information and photos about our
China Mission, click on to our
Special Promotions page.
It explains the rationale behind such a mission and explains why
we've spearheaded such a mission for the 4th year in a row.
For additional information about
the Ukraine project, you can click on to our
Global Focus page.
China 2008: A day-by-day account
2008 Medical technology
mission
makes it way through China
The contingent
of 10 companies and organizations which made up TMTA’s 2008
medical technology Mission left Canada on April 11.
After settling in at the lovely Royal Plaza Hotel and taking a day
to explore Hong Kong’s sights and sounds, the group soon headed off
to the Science Park. This amazing high technology facility
gave everyone a detailed overview of how other countries are
involving themselves in research and development in the field of
health sciences. The centre also emphasizes what Hong Kong
is doing to assist small entrepreneurs in their entry into the
vast healthcare
market in this part of the world.
Just-in-time
hospital
The group was
then hosted by the Hong Kong Hospital Authority which operates some
40+ hospitals in the region. The Hospital Authority gave a
detailed explanation of how it purchases medical goods
and receives them through its network of hospitals. Mission members
were assured that the bidding process is wide open and that
any company that wishes to bid on tenders issued by the Hospital
Authority can do so. Of course, trying to enter this market without
first linking up with a local distributor who can service a
company’s products would be a serious impediment. This factor is
growing in importance as Chinese hospitals switch to just-in-time
delivery for all of their needs.
Arriving
in Shenzhen
The Mission
next headed off to Shenzhen where most stayed at the brand new Futian
Sheraton Hotel which is attached to the convention centre in which
the China Medical Equipment Fair is located. The first stop in
the group’s itinerary was a visit to Shenzhen’s largest
hospital. Then it was onto the convention centre where the group participated in setting up the Canadian pavilion
which housed all of the individual counters for each participating
company. Participating firms included: CardioMed, Edu-Science Ltd, Gowlings, Lafleur
and Henderson, IMRIS Inc., NDI Asia Pacific, Pharmax, Phoenix
BioMedical, Prime Pacific Health Innovations, Industry Canada and
TMTA.
Heavy
traffic at the fair
Traffic at the
CMEF was intense and the Canadian Pavilion was constantly flowing as
many visitors
dropped in to check out our fine choice of products and services.
Most visitors also left their business card to enter
their name in the popular Norman Bethune contest held by TMTA. The
contest involved giving away more than 100 commemorative T-shirts.
Designed by TMTA and sporting slogans in English and Mandarin, the
T-shirts featured an authentic 1940’s poster of Dr. Norman Bethune
providing medical care to a young child in the midst of a village
setting. Since Dr. Bethune is a cultural hero in China, honouring
him at the Canadian pavilion was a perfect fit. His Canadian origin,
medical breakthroughs and humanitarian accomplishments are well
known all over China. The contest served to substantially increase
traffic to the pavilion and raise the profile of the “Canada” brand
in the minds of fair attendees.
Many contacts to
follow-up on
As the CMEF
wrapped up, each firm left Shenzhen with a lot of work ahead of
them. All had contacts to follow up on. For several participants,
contacts made during the fair are likely to turn into firm sales in
the very short term. Some even felt that they had informally sealed deals with
distributors and are confident they will soon start offering their products to this huge
market.
By
April 22, most participants in the Mission were ready
to return to Hong Kong then onto Canada. TMTA chairman Christian and his
translator and guide, Anderson Zhen were then moving onto to Beijing to meet
with the SFDA and consult with Chinese authorities. Their goal was to
find ways of accelerating the licensing process for Canadian
manufacturers of medical devices. Since this meeting with
Chinese authorities was considered a government to government
exchange, Christian’s visit was spearheaded by Ms. Leah Clark,
Director General of Health Sciences at Industry Canada and Mr. George Michaliszyn,
Director of the same branch.
Making the case for
Canadian businesses
The meeting was cordial and more transparent than the one held with
the SFDA last year. The Canadians were reminded that the SFDA as
gone through major changes in the last few years and continues to
make additional changes to bring China up to international
regulations requirements. Management is well aware of the backlog
and promises to work diligently to bring it under control as soon as
possible. Patience will be required on the part of the industry
because the massive backlog does not only affect imports. It also
impacts a long list of domestic companies requiring certification
for their products.
As an official representative of the Canadian government, Ms. Leah
Clark made a compelling case for the numerous Canadian companies
that waiting to have their products approved by the SFDA. Pointing
out that some companies applied up to 4 years ago, she asked for
assurances that their products will be approved in a more timely
fashion. She also stressed that the Government of Canada is ready to
assist the SFDA in any way that might improve the situation.
Christian Dube's arguments were much along the same line. He
emphasized that several TMTA members have been waiting to get
clearance for their products and offered that TMTA would be very
willing to offer any assistance which might help.
A massive challenge
The Canadian delegation left the meeting feeling confident that
their case had been heard. The SFDA does indeed appear to be quite
committed to clear up their backlog. Having officially met with TMTA
and Health Canada, the Director of the SFDA and his assistant
formally committed their agency to implement their approval process
with all due diligence. They could certainly use more staff
since they presently only have 14 people to process all claims being
made. The task is quite overwhelming.
We were told that the weather in Shenzhen was very hot and humid, "a
real killer" according to Christian. Fortunately, the climate in
Beijing was somewhat milder and more comfortable. Christian Dube, the Mission’s Head kept members updated with regular
postings. Thanks to our new “Spark” communication program, we have
also been able to have the occasional real-time conversation with
the group as the voyage unfolded.
More details will be shared with you once reports on the Mission are
submitted.
Background details about TMTA's
annual Mission to China can be found on our
special promotions page.
Canada-Ukraine Summit
Promoting peace through
science and technology initiatives
Far resting in anticipation of TMTA's upcoming 4th
yearly Mission to China, our intrepid traveling chairman,
Christian Dube attended the Canada-Ukraine Business Summit in early
March 2008.
Invited to attend the summit by Foreign Affairs and Trade Canada, Christian
participated in the 3 day event after landing in Kiev and heading
off to Dnipropetrovsk to make a presentation on Canada's Research
and Development needs.
The International Science and Technology Centre was
the main focus of the summit. The ISTC was formed in 1992 as a
non-proliferation program for former countries of the Soviet Union.
It coordinates the efforts of numerous governments, international
organizations and private sector industries to provide former
weapons scientists with new opportunities in international research
and development partnerships. The emphasis of ISTC programs is to
focus on encouraging commercialization and world-wide application of
skills and discoveries which once were exclusively reserved for
defense applications.
As Canada's chosen representative for the medical technology
industry, Christian was called upon to elaborate on the needs of
Canadian manufacturers for the services of scientists from a wide
range of applications from robotics to nanotechnology and almost
every other discipline in between.
For additional information about the CIS and the ISTC, click on our
global_update
page.
|